Build great products
with confidence

  • No credit card required
  • 14-day free trial
  • Trusted by thousands of PMs

Starter

Start building great products
with confidence.

$24per editor/
month
$19per editor/
month
Try for free

Pro

Give your product team
limitless flexibility.

$99per editor/
month
$79per editor/
month
Try for free

Enterprise

Enterprise-grade features, security,
onboarding, and support.

Custom billed
annually
Book a demo

Starter

Start building great products
with confidence.

$24per editor/
month
$19per editor/
month
Try for free
Core features
  • Unlimited Contributors For Free
  • Single workspace
  • Craft roadmaps
  • Backlog management & prioritization
  • Backlog import
  • Development tool integration with a 2-way sync
  • Up to 3 workspace views
  • Up to 3 personal views
  • Up to 5 custom fields
  • Workflow management
  • Guru templates
  • Guru views
Add-ons
Add-ons are not available with this plan
  • OKRs & Product StrategyN/A
  • Feedback portalN/A
  • Capacity planningN/A

Pro

Give your product team
limitless flexibility.

$99per editor/
month
$79per editor/
month
Try for free
Core features
  • Everything in Starter
  • Unlimited Contributors For Free
  • Unlimited workspaces
  • Unlimited development tools integrations with 2-way-sync
  • Unlimited custom fields
  • Unlimited Guru views
  • Unlimited saved views
  • Unlimited prioritization frameworks
  • Manage dependencies
  • Design tools integrations
  • LiveShare
  • Automated progress tracking
Add-ons
$20  per add-on/editor/month
$15  per add-on/editor/month
  • OKRs & Product Strategy
  • Feedback portal
  • Capacity planning

Enterprise

Enterprise-grade features, security,
onboarding, and support.

Custom billed
annually
Book a demo
Core features
  • Everything in Pro
  • Unlimited Contributors For Free
  • On-premise jira and Azure DevOps integrations
  • Product portfolio management
  • Multi-level OKRs
  • Portfolio roadmaps
  • Portfolio custom fields
  • Cross product line dependencies management
  • Initiatives planning & prioritization
  • Progress Dashboards
  • Multiple feedback forms
  • SSO
  • Enterprise level security and privacy: audit logs, SAML, IP address whitelisting
  • Public API
  • Success & Support
  • Dedicated customer success manager
  • Bespoke onboarding and training sessions
  • First priority support
Add-ons
All add-ons included
  • OKRs & Product Strategy
  • Feedback portal
  • Capacity planning

Feature Comparison

Core features

Admin and license management

Starter

Pro

Enterprise

Access to new and experimental features

arrows

Editors

Paid

Paid

Paid

Contributors

arrows Unlimited

arrows Unlimited

arrows Unlimited

Viewers

arrows Unlimited

arrows Unlimited

Workspaces

Starter

Pro

Enterprise

Workspaces available

1

arrows Unlimited

arrows Unlimited

Workspace views

Up to 3

arrows Unlimited

arrows Unlimited

Personal views

Up to 3

arrows Unlimited

arrows Unlimited

Custom fields

Up to 5

arrows Unlimited

arrows Unlimited

Data hierachy levels

3-level hierarchy

3-level hierarchy

4-level hierarchy

Convert item hierarchy

arrows

arrows

arrows

Cross workspace item transfer

arrows

arrows

Custom hierarchy terminology

arrows

arrows

Guru by craft.io

Starter

Pro

Enterprise

Guru custom fields

Up to 5

arrows Unlimited

arrows Unlimited

Guru views

Up to 3

arrows Unlimited

arrows Unlimited

Guru templates

arrows

arrows

arrows

Guru terminology

arrows

arrows

arrows

Guru prioritization

Up to 3

arrows Unlimited

arrows Unlimited

Guru OKRs

Add-on

arrows

Roadmaps & Visualization

Starter

Pro

Enterprise

Table roadmap

arrows

arrows

arrows

Timeline roadmap

arrows

arrows

arrows

Kanban roadmap

arrows

arrows

arrows

Swimlane roadmap

arrows

arrows

arrows

Release timeline

arrows

arrows

arrows

Story mapping

arrows

arrows

arrows

Drag & drop items

arrows

arrows

arrows

Slice & dice product data

arrows

arrows

arrows

Visualize dependencies

arrows

arrows

Customize what attributes appear on roadmap cards

arrows

arrows

arrows

Built-in roadmap templates

arrows

arrows

arrows

LiveShare

arrows

arrows

Password protection for link shared roadmaps

arrows

arrows

Presentation mode

arrows

arrows

arrows

Backlog Management

Starter

Pro

Enterprise

Organize product backlog with flexible product hierarchy

arrows

arrows

arrows

Update backlog in real-time

arrows

arrows

arrows

Plan releases and track feature status, tasks, and updates

arrows

arrows

arrows

Structured rich text editor

arrows

arrows

arrows

Templates for spec writing

arrows

arrows

arrows

Use notes to quickly capture what’s on your mind

arrows

arrows

arrows

Auto-convert notes to items

arrows

arrows

arrows

Import features from CSV spreadsheet

arrows

arrows

arrows

Export product requirements document to PDF

arrows

arrows

arrows

Prioritization

Starter

Pro

Enterprise

Different types of prioritization views: Table, Kanban, Swimlanes and more

arrows

arrows

arrows

Multiple built-in prioritization methodologies

Limited

arrows Unlimited

arrows Unlimited

RICE prioritization

arrows

arrows

arrows

MoSCoW prioritization

arrows

arrows

arrows

SAFe WSJF prioritization

arrows

arrows

arrows

Kano prioritization

arrows

arrows

arrows

Now/Next/Later prioritization

arrows

arrows

arrows

Value/Effort prioritization

arrows

arrows

arrows

Feature bucket prioritization

arrows

arrows

arrows

Customize & Create your Own Formula

arrows

arrows

arrows

Collaboration

Starter

Pro

Enterprise

Product workflow management

arrows

arrows

arrows

Invite team members to collaborate

arrows

arrows

arrows

Team management

arrows

arrows

arrows

Manage user permission levels

arrows

arrows

arrows

Manage and track comments at person and team level

arrows

arrows

arrows

@ mention colleagues

arrows

arrows

arrows

Personalized email notifications configuration

arrows

arrows

arrows

Product Portfolio Management

Starter

Pro

Enterprise

Product Portfolio Backlog

arrows

Portfolio permissions

arrows

Cross product-Line dependencies

arrows

Portfolio roadmaps

arrows

Portfolio fields

arrows

Initiatives planning

arrows

Initiatives views

arrows

Initiatives fields

arrows

Initiatives prioritization

arrows

Company-level OKRs

arrows

Integrations

Starter

Pro

Enterprise

Dev tool progress tracking

arrows

arrows

arrows

Status automation rules

arrows

arrows

Item progress breakdown

arrows

arrows

arrows

Jira Software integration

arrows

arrows

arrows

Import items from Jira

arrows

arrows

arrows

Dedicated Jira dev status

arrows

arrows

Jira self-managed/on-premise

arrows

Jira Advanced Roadmaps integration

arrows

arrows

arrows

Azure Devops integration

arrows

arrows

arrows

Import items from Azure DevOps

arrows

arrows

arrows

Dedicated Azure DevOps dev status

arrows

arrows

Azure DevOps self-managed/on-premise

arrows

Github integration

arrows

arrows

arrows

Gitlab integration

arrows

arrows

arrows

Pivotal Tracker integration

arrows

arrows

arrows

Zapier integration

arrows

arrows

arrows

Figma integration

arrows

arrows

Adobe XD integration

arrows

arrows

Axure integration

arrows

arrows

Invision integration

arrows

arrows

Miro integration

arrows

arrows

Public API

Starter

Pro

Enterprise

Working items API

arrows

OKRs API

arrows

Feedback Portal API

arrows

Security & Privacy

Starter

Pro

Enterprise

ISO 27001 certification

arrows

arrows

arrows

Data encryption at REST and Transit

arrows

arrows

arrows

MFA support

arrows

arrows

arrows

US/EU Data center

arrows

arrows

arrows

Private cloud

arrows

arrows

arrows

Advanced license management

arrows

SSO integration & enforcement: OKTA, Ping Identity, Google, Active Directory, SAML 2.0 compatible SSO

arrows

Add-ons

OKRs & Product Strategy

Starter

Pro

Enterprise

OKR Management

Add-on

arrows

OKR custom fields

Add-on

arrows

OKR progress tracking

Add-on

arrows

OKR assignment to items

Add-on

arrows

OKR - based roadmaps

Add-on

arrows

User persona

Add-on

arrows

Competitor tracking

Add-on

arrows

Built-in strategy templates e.g SWOT, Lean Canvas, SMART goals

Add-on

arrows

Capacity Planning

Starter

Pro

Enterprise

Release or spring planning

Add-on

arrows

Team capacity planning

Add-on

arrows

Role capacity planning

Add-on

arrows

Individual capacity planning

Add-on

arrows

Capacity planning modes

Add-on

arrows

Discovery & Feedback

Starter

Pro

Enterprise

Central repository for all product feedback

Add-on

arrows

Feedback communication

Add-on

arrows

Link feedback to related items to inform prioritization

Add-on

arrows

Dedicated feedback view to close the feedback loop

Add-on

arrows

Voting on feedback items

Add-on

arrows

Form builder for structured feedback collection

Add-on

arrows

Track ideas

Add-on

arrows

Branded portal

Add-on

arrows

Status updates of feedback items to stakeholders

Add-on

arrows

Feedback portal reports

Add-on

arrows

Import feedback from CSV

Add-on

arrows

Feedback notifications to tracked and submitted feedback items

Add-on

arrows

Guru feedback questions

Add-on

arrows

Multiple feedback forms

arrows

Success & Support

Onboarding

Starter

Pro

Enterprise

Onboarding kick-off

arrows

Onboarding facilitation - workspaces setup & use case customizations

arrows

Training sessions

1 session/team

Custom

Integration support

arrows

Onboarding retrospective

arrows

Product strategy modules

arrows

Add-on packages

arrows

Success Management

Starter

Pro

Enterprise

CSM

Shared CSM

Dedicated CSM

On-going touch points

Quarterly

Weekly

Office hours

arrows

Analytics & reporting

arrows

User group session

Quarterly

Review with craft.io PMs

Quarterly

Executive business review

Annually

Support

Starter

Pro

Enterprise

Support channels

In-app

In-app

In-app,email, MS Teams/Slack

Availability

12/5

12/5

24/7

Knowledge base

arrows

arrows

arrows

Priority first response time

arrows

FAQs

How does the free trial work? Do I need a credit card to try craft.io?

You can sign up for a free trial, no credit card is required. You will get access to the functionality of the Pro plan for 14 days. Before your trial ends, we will notify you to choose a paid plan to continue using craft.io.

How do I purchase craft.io? What forms of payment do you accept – credit card and/or invoicing?

Using all major credit cards, you can buy our Starter and Pro plan through the payment page within your workspace. To purchase our Pro plan for large-scale teams or our Enterprise plan, please book a demo with our sales team to set up invoicing.

Can I change or cancel my plan later on?

You can change your plan from Starter to Pro, and the billing cycle (monthly/yearly) through the in-app account settings menu. For active subscriptions, cancellation will come into effect at the end of the current billing cycle. For more information about our pricing, feel free to contact us at support@craft.io or to book a demo with one of our product specialists

How will I be charged for using multiple workspaces?

A user with a paid license will only be charged once, regardless of the number of workspaces they are invited to. Therefore, adding users to multiple workspaces will not result in additional charges.

How does adding and removing users work?

An editor (with team leader permissions and higher) can add or remove users without any limit. For users paying via a credit card, new editors, team leaders or admins added on either monthly or yearly plans, will be automatically billed the prorated amount.

What are the different roles and their associated access? Which roles do I pay for?

We have five different roles:
  • Admins (paid) can manage workspace settings, custom fields, workspace view and templates, as well as add additional workspaces.
  • Team leaders (paid) can set roles in the workspace and create teams.
  • Editors (paid) have full access to all features of each workspace of which they are a member.
  • Contributors (free) can view and comment on everything in the workspace.
  • Viewers (free) can view different views shared with them.
On all plans, editors, team leaders and admins are counted as paid licenses, while you have unlimited contributors and viewers without charge.